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Centro de Imagen y Tecnología en Intervención Cardiovascular SA de CV (commercial name: CITIC) with address at Manzanas 56 301 Col. Tlacoquemecatl del Valle, Benito Juárez, Mexico City, CP 03200, is responsible for the use and protection of your personal data, and in this regard we inform you of the following:


Privacy Department

To attend to any request regarding the exercise of your ARCO rights, for the revocation of the consent you have given us for the processing of your personal data to limit the use or disclosure of your data, or about the purposes for the processing of your personal data,

We make our Privacy Department available to you through the following means of contact:

Privacy Department


In order to communicate with you, we need the following personal and contact information in your request:

  • Name of owner

  • Authorization letter in case the request is made by someone other than the owner

  • Copy of identification of the holder. 

  • Email

  • Telephone

After receiving your request, you will receive our response within a maximum period of twenty business days through the means of contact you provided us.

For what purposes will we use your personal data?

We will use your personal data for the following purposes that are necessary for the service you request:

  • For contact purposes

  • To allow registration on the site

  • To access the content of the site

  • For billing and collection

  • For shipping and delivery of products.

Additionally, we will use your personal information for the following secondary purposes that are not necessary for the requested service, but that allows and facilitates us to provide you with a better service:

  • For advertising, marketing or commercial prospecting purposes

In case you do not want your personal data to be processed for these additional purposes, you can indicate it in the means through which you provide us with your personal data, selecting the corresponding option.

The refusal to use your personal data for these additional purposes may not be a reason for us to deny you the services and products you request or contract with us.

What personal data will we use for these purposes?

To carry out the purposes described in this Privacy Notice, we will use the following personal data:

  • Contact information

  • Identification data

  • Billing information

  • Labor data

  • Academic data

In addition to the personal data mentioned above, for the purposes informed in this Privacy Notice we will use the following personal data considered sensitive, which require special protection:

  • Health data

  • Sexual behavior and preferences

  • Religious or philosophical beliefs and ideologies

  • Political positions

  • Union membership data

  • Ethnic or racial origin. 

How can you Access, Rectify or Cancel your personal data, or Oppose its use?

You have the right to know what personal data we have about you, what we use it for and the conditions of use we give it (Access). Likewise, it is your right to request the correction of your personal information in case it is outdated, inaccurate or incomplete (Rectification); that we remove it from our records or databases when it considers that it is not being used in accordance with the principles, duties and obligations provided for in the regulations (Cancellation); as well as oppose the use of your personal data for specific purposes (Opposition). These rights are known as ARCO rights.

If you wish to exercise your ARCO rights, you may do so by contacting our Privacy Department through the means established in this notice.

How can you revoke your consent to the use of your personal data?

You can revoke the consent that, if applicable, you have given us for the processing of your personal data. However, it is important that you bear in mind that not in all cases we will be able to attend to your request or terminate the use immediately, since it is possible that due to some legal obligation we may require to continue processing your personal data. Likewise, you must consider that for certain purposes, the revocation of your consent will imply that we cannot continue providing the service you requested, or the termination of your relationship with us.

To learn about the procedure and requirements for revoking your consent, you may contact our Privacy Department through the means specified in this notice.

How can you limit the use or disclosure of your personal information?

If you wish to limit the use or disclosure of your personal information, you may request it from our Privacy Department through the means specified in this notice.

Additionally, we may make available to you specific procedures and mechanisms through which you can limit the use of your personal information. These specific procedures and mechanisms will be informed through the means we use to communicate with you or others that we consider appropriate.

Use of Cookies and tracking technologies

Cookies are pieces of information in the form of small files that are located on your hard drive and are generated by our website. These files make interaction with our site faster and easier by remembering preferences, behavioral data or registration data on our site. The information they contain may be used when you visit our site and external sites.

Some pages or emails from us may contain small, invisible images called "web beacons" or "pixel tags." Web beacons track your behavior on a page or post in a similar way to cookies.

We inform you that cookies and other tracking technologies are used for the following purposes:

  • To enable registration and login to our site


  • For the correct functioning of the online store, save the items that you have added to the shopping cart and allow the payment of the same


  • For the registration and analysis of behavior within our site for statistical and quality purposes.


    In addition, we may use the information for advertising and remarketing purposes. Remarketing is a method of showing our ads on sites other than this one based on past visits to our site. Ads can be displayed in the form of banners or suggested posts.

    You can request the disabling of the use of cookies for advertising, through the Network Advertising Initiative page (English):

    To opt out of Google ads:

    You can also consult the privacy policies of the companies we use for advertising and remarketing purposes:

  • Google:

  • Microsoft Bing:

  • Facebook:

  • Twitter:

If you prefer to disable cookies completely, you can do so in most internet browsers. Please note that this site may stop working properly by doing so. In the most recent versions of the Mozilla Firefox, Internet Explorer and Google Chrome browsers, the option to disable cookies is located in the "Privacy" section in the configuration options of each browser.

How can you know the changes to this Privacy Notice?

This Privacy Notice may undergo modifications, changes or updates derived from new legal requirements; of our own needs for the products or services we offer; of our privacy practices; Changes in our business model, or other causes.

Changes to the Privacy Notice will be reported through our website at the following address:

I consent that my personal data be treated in accordance with the terms and conditions informed in this Privacy Notice.

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